Lighthouse Academy

My Step-by-Step System to
Becoming a Successful Sober Coach

12 WEEKS | STARTS APRIL 28, 2025 | 25 SPOTS
Enrollment Opens April 14th

💰 Early Bird Pricing: $897 (April 14-18th only!)
💳 Full Price: $997 (Payment plans available)

GET ON THE WAITLIST

You’ve felt the pull.
You know you’re meant for more.

You’ve done the hard work. You’ve gotten sober. You’ve learned what it takes to stay sober.

And now?

Now, you feel called to help other women do the same.

But where do you even start?

Do you need a certification?
How do you get clients?
What should you charge?
How do you even coach someone through the same struggles you had?

That’s exactly why I created Lighthouse Academy.

I’m taking the guesswork out of building a sober coaching business by showing you exactly how I did it, from how I got my first paying clients to how I built a coaching business that helps women every single day.

And the best part?

You don’t have to spend hours, even YEARS, figuring it out.

I’ve streamlined the process so you can get started FASTER.

Lighthouse Academy is a step-by-step, action-based program that will show you exactly how to:

✔️ Launch your coaching business without overwhelm
✔️ Get your first paying clients using social media
✔️ Build a coaching framework that actually helps women stay sober
✔️ Set up your business foundations: pricing, payments, and must-know tax info
✔️ Use tools, templates & strategies to fast-track your success

No more second-guessing. No more spinning your wheels.

Just a clear, proven plan to help you start coaching women.

WHO IS THIS PROGRAM FOR?

You’re sober and ready to help others, but you don’t know where to start.
You’ve thought about coaching, but keep holding yourself back.
You don’t want to waste time figuring it all out on your own.
You want to grow a business that truly makes a difference in women’s lives.
You want a proven plan to follow, so you can start faster and with confidence.

If you nodded yes to ANY of these, Lighthouse Academy is for you!

WHAT MAKES THIS DIFFERENT?

Most coaching programs cost $3,000+ and overwhelm you with too much information and no clear action steps.

That’s NOT what we’re doing here.

Lighthouse Academy is built for women who are ready to take action NOW.

This isn’t just about learning, it’s about doing.

By the time you finish this program, you’ll have:

✔️ A clear coaching offer
✔️ Your first paying clients
✔️ A social media presence that attracts the right women
✔️ A coaching framework that gets results
✔️ A business that makes money, so you can grow, scale, and help more women

You’re not just signing up for a course. You’re signing up for the plan that gets you coaching—fast.

Coaching

For each class, you will have access to:

1-Hour Weekly Live Coaching
PLUS: Thursday Meeting to review homework, ask questions and share
Coaching can be accessed on your computer, phone or tablet

Accountability

Materials Include:

Access to my DRY100 Group Coaching Program
Coach Toolkit
Printable Coach Habit Tracker
Weekly Workbooks
Practical tools and tips to take
action right away

Community

Connect with women in this group, maybe even some in your area! As soon as you purchase, you will be invited into our online private group where you’ll introduce yourself, share your struggles/wins and encourage others in their coaching journeys. You’ll also be broken into smaller Marco Polo groups to connect virtually outside of our sessions together.

WHAT YOU’LL LEARN:
THE 12-WEEK ROADMAP

*Subject to change

PREP WEEK: WELCOME TO LIGHTHOUSE ACADEMY!

The identity shift from being sober to leading others
Defining your WHY (because when things get tough, this will keep you going)
How to make time for your business instead of waiting for the “right time”
Marco Polo Group Assignments

WEEK 1: INSTAGRAM TRAINING PART 1 | Start Sharing Your Story

Why your story matters (and how to share it authentically)
Overcoming fear of putting yourself out there
Basic Instagram engagement strategies to start growing your audience.
TRAINING: Canva Tutorial

WEEK 2: INSTAGRAM TRAINING PART 2 | Reels & Stories

How to use Instagram Stories & Reels to attract the right people
Hashtag strategy (it’s about getting seen by the right audience, not just ranking)
Tips and tricks Instagram doesn’t want you to know
TRAINING: Creating Instagram Stories & Reels

WEEK 3: Alcohol, Sobriety, & Coaching Cliffs Notes | What You Need to Know

Withdrawal symptoms & when professional help is needed
Why community is EVERYTHING in long-term sobriety
How to coach clients through dopamine recovery & finding new sources of joy
Your role as a coach

WEEK 4: Coaching Foundations | Coaching Skills & Mindset

How to coach without “fixing” people
Active listening & powerful questioning techniques
Laying the foundation for your client to succeed

WEEK 5: Establish Your Brand & Ideal Client

Who do you want to help? (Sober moms, high-achieving women, gray-area drinkers, etc.)
What are your values, strengths and interests that you can bring to coaching
Create your color palette & messaging across your website, social media, and marketing materials.

WEEK 6: Leveraging ChatGPT for Your Coaching Business

Work smarter, not harder. How ChatGPT can help with content ideas, captions, and emails
Using AI for client check-ins, journaling prompts, and habit tracking
Creating coaching worksheets, guides, and course materials

WEEK 7: Set Up Business Basics

How to track your income & expenses so you don’t get screwed (Tax Sheet provided)
Software you need to succeed
Coach Toolkit: Software and equipment you need before you start coaching

WEEK 8: Creating Your Website

Choose a website platform and set up your site.
Which platform to use: Squarespace, Wix, WordPress
Writing your "About Me" page

WEEK 9: 1:1 Coaching | Group Coaching | Memberships

The pros & cons of private coaching, group programs, and memberships
Decide on coaching packages & pricing (1:1, group, membership)
How to accept payments & set up contracts (Stripe, PayPal, Square, coaching agreements)

WEEK 10: Hot Client Topics

Boundaries, Mindset and Sobriety Struggles
Reframing negative thoughts in early sobriety
How to handle difficult client situations with confidence

WEEK 11: Private Coaching Structure | Post ➔ Paying Client

How to turn your post into paying clients
How to book a discovery call and structure it
The client path: What to do Before, During & After
Outline your 1:1 coaching framework

WEEK 12: Marketing & Launch Strategies

Create a Marketing Plan for the next 90 days.
The content strategy that grows your audience
Set business goals & finalize your coaching launch strategy!

WHAT YOU GET INSIDE LIGHTHOUSE ACADEMY:

I want you to feel fully equipped and supported as you step into coaching, which is why you’ll get everything you need to build a thriving, impact-driven business.

Here’s exactly what you’ll receive inside the program:

✔️ FREE Access to My DRY100 Program: Additional training to expand your knowledge and better serve your future clients.

✔️ Lighthouse Academy Weekly Workbooks (13 total): Each workbook is packed with 10+ pages of exercises, strategies, and worksheets to help you implement what you learn.

✔️ Getting Started Guide: Your step-by-step plan to hit the ground running and start strong.

✔️ LHS Academy Shopping List: A curated list of must-have tools, platforms, and resources to simplify your coaching setup.

✔️ Printable Habit Tracker: Stay consistent and accountable as you build your coaching business.

✔️ Live Weekly Coaching Zoom Calls (13 total): Every Monday at 12 PM CST, join me for live coaching to answer your questions and guide your progress.

✔️ Live Weekly Group Zoom Meetings (13 total): Every Thursday at 12 PM CST, connect with other women in the program for peer support and accountability.

✔️ Lifetime Access to All Program Materials: Revisit lessons, workbooks, and replays anytime to keep growing and refining your coaching business.

✔️ Daily Support from Jen: I will personally answer your questions every day throughout the 100 days so you always have guidance and direction.

✔️ Daily Check-Ins & Accountability: Stay on track and engaged with daily check-ins and Marco Polo community.

✔️ Exclusive Book & Podcast List: A curated collection of books and podcasts to deepen your learning and inspire your coaching journey.

✔️ A Powerful Community: You are NOT doing this alone. You’ll be surrounded by like-minded women who are building their coaching businesses alongside you.

You’re getting everything you need to succeed as a sober coach, without the overwhelm.

Are you ready?!

Join the Waitlist Now!

ENROLLMENT OPENS APRIL 14TH!

💰 EARLY BIRD PRICING: $897 (April 14-18th only!)
💳 FULL PRICE: $997 (Payment plans available)

You’re ready for this. You just need the right plan.

Join Lighthouse Academy and start building your coaching business today.

CLICK HERE to get on the waitlist!

Frequently Asked Questions

I know you might have some questions before jumping in, so let’s make sure you have all the answers you need!

What are the dates of the program?

Lighthouse Academy runs from April 28 - July 27 (12 weeks of live coaching + materials).

Is this for women only?

✔️ Yes! This is a women’s-only program designed specifically to help sober women step into coaching with confidence.

Can I get 1:1 support as well during the group?

✔️ YES! Our weekly group coaching calls allow you to ask questions, get feedback, and troubleshoot any challenges.

✔️ If you’d like private 1:1 coaching, you’ll have the option to upgrade and work with me directly.

Are there payment plans?

✔️ Yes! You can break up the payment into 4 monthly installments to make it more accessible.

📌 Do we meet in person, or is everything virtual?

✔️ Everything is online! This means you’ll be connecting with women from all over the country.

✔️ And bonus—it’s a lot easier to make the calls when you don’t have to drive anywhere.

📌 How much time will this take each week?

Expect to dedicate 3-5 hours per week to the program. This includes:

1-hour live coaching call on Mondays
1-hour group call on Thursdays
Time for lessons, workbooks, posting on social and implementing what you learn
✔️ This program is designed for busy women, so everything is streamlined and actionable.

What if I can’t make the live calls?

✔️ No problem! Every session is recorded and uploaded so you can watch the replays anytime.

I’m brand new to coaching. Is this for me?

✔️ Absolutely! This program is designed for women who are just starting or who have been coaching informally and want to make it official.
✔️ You do not need prior experience—just a willingness to learn and take action.

Will I get clients by the end of this program?

✔️ If you show up, do the work, and apply the strategies? YES.
✔️ This program is designed to help you launch, attract paying clients, and start building momentum immediately.

Do I need to be certified to be a sober coach?

✔️ Nope! Most sober coaches do not need certifications to coach.
✔️ This program gives you the step-by-step process to confidently coach, price your services, and get results for your clients. You will not get an official certification for this program, but I WILL give you a Lighthouse Academy Certification.
NOTE: I WAS NOT CERTIFIED WHEN I STARTED!

What if I change my mind after signing up?

✔️ Due to the nature of this digital and coaching-based program, there are no refunds.
✔️ But trust me, once you start, you won’t want to stop.

I have another question. Who do I ask?

✔️ I got you! Send me a message, and I’ll be happy to answer any questions.

Ready to get started?